Our Vision
A Washington where we all work together to travel safely on our roadways.
Our Mission
We empower and equip people and communities with knowledge, tools, and resources to build a positive traffic safety culture.
Our Values
ADAPTABILITY: We adjust our priorities and strategies as we learn new information and evaluate changes in traffic safety.
COLLABORATION: We create meaningful and diverse partnerships and work together toward a common goal to achieve target zero.
EFFECTIVENESS: We drive positive outcomes by using data to navigate and course correct. We focus on those investments that will have the most impact.
INCLUSION: We all belong. We hold space for and welcome everybody and every voice. We listen to and hear all perspectives and actively seek equitable and equal opportunities both in the workplace and beyond.
INNOVATION: We bravely use novel and unorthodox solutions to improve traffic safety for all.
INTEGRITY: We do the right thing even when no one is watching. We value holding ourselves accountable to follow through with our commitments.
Our Stategies & Key Initiatives
Our Superpowers
1. Knowledge – to gather, analyze, and share information
2. Community Engagement – engage road users to develop positive a traffic safety culture
3. Resources – provide funding, networks, and innovative programs to promote a positive traffic safety culture
Our Strategic Goals
Goal 1: Empower communities to grow a proactive traffic safety culture
Goal 2: Through partnership strengthen the safe system approach at the state and community levels
Goal 3: Foster an excellent organizational culture
Strategic Definitions
Strategic Goals – Long-term agency commitments critical for achieving our vision
Objectives – Series of requirements designed to guide our strategic work
Key Activity – Actions assigned to a lead that are specific, measurable, attainable, responsible, timebound (short-term), inclusive, and equitable